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Why are women often confident about money and saving but reluctant to invest?
We’re looking at new ways to support women who could benefit from investing but find there's something holding them back.
Get inspired with stories from women we spoke to about their personal experience of investing.
Check out our exclusive research report where we spoke to over 2,000 UK women.
Planning for your family’s financial future
Did you know that by 2025, 60% of UK wealth will be in the hands of women?
Listen to 5 inspiring mothers share their personal stories on motherhood and the impact on their personal finances.
Become financially empowered through learning 3 key things on:
Methods to protect your family financially
Preparing your children for financial success,
Investing in yourself.
Hints, tips and life hacks by women, for women
Hear from Emma Maslin the Money Whisperer who offers practical tips for you and your family.
Plus a panel of inspiring mothers who share open and honest stories on being a solo parent, becoming a parent through IVF, investing in childcare and a career choice shaped by personal loss.
Watch the 2 minute highlights here
Emma Maslin. Certified Money Coach and Mentor. The Money Whisperer. A mum whose 2 girls already have a pension.
Kitty McCormick. A mum of 2 young boys explains the value investing in quality childcare can make when taking on a career move. Head of Private Banking Santander UK.
Sarah Goonetilleke. As a solo parent, shares the privileges and responsibilities of making decisions alone. Head of Retail Distribution, Wealth Management and Insurance, Santander UK Santander UK.
Claire Smith. A mum whose career choice to help others make better financial decisions, was shaped by personal loss. Regional Manager Financial Planning Santander UK.
Nicola Fort. Discusses IVF treatment and the financial considerations before becoming a proud mum. Private Banker Santander UK.
As women it’s important to Invest in yourself before you invest in others, or as Emma describes make sure you put on your own oxygen mask and you are financially fit and have a plan, to be in the best place to help others.
Did you know everyone has a money personality?
Did you know we all have a ‘money personality’?
Savvy financial coach Emma Maslin is an expert on this subject, and joins our event for women, exploring how we can change our connection with money for the better and achieve financial wellbeing
Find out more
What’s your money mindset and can you change it?
We asked Emma Maslin ‘The Money Whisperer’ to explain
Changing your money mindset
A healthy mindset around money can set you on the right path to financial security
Why your financial wellbeing is important
Physical and mental health can have a big impact on our wellbeing
Getting your financial house in order
Financial wellbeing sits alongside your physical and mental health
What women say about investing
Investing can sometimes feel like a taboo subject. So, let’s talk about it
I don’t invest because…
Women tend to invest less than men – here are the top 7 reasons why
Hoping for a comfortable retirement?
Find out more about retirement planning for over 50s
From novice to investor: One woman’s story
Savings are a great way to meet shot-term expenses, but it’s worth thinking about investing for long-term growth
Investing in your ‘dear little things’
Feel secure and in control of your finances while being a parent
Understanding women’s relationship with investing
Catch up on our previous events
The Money Whisperer
Building confidence in investing
We talk to Emma Maslin, The Money Whisperer, about the investing habits of women and ways to boost confidence in investing.
You can also watch a short snippet about women and investing on our Twitter and TikTok.
Not sure how to invest?
Don’t worry, we’re on hand to help you every step of the way