Santander partners with Aviva to deliver home insurance quotes to customers in half the time

  • New home insurance quote process from Santander takes less than three minutes to get a quote online
  • Simplifying and automating the process reduces the risk of claims being declined
  • The move is the first initiative delivered as part of Santander and Aviva’s new strategic partnership announced in March 2020
     

Customers looking for a home insurance quote will now receive a price from Santander in less than half the time, as it introduces a new process asking significantly fewer questions. By more than halving the number of questions that customers would typically have to answer to get a home insurance quote, the average customer can get an online quote in  under three minutes.

The service, available to customers applying for home insurance directly with Santander, is delivered in conjunction with the bank’s underwriting partner, Aviva, and reduces the number of questions asked to just fourteen when completing a home insurance quote.  Later this year, existing Santander customers who complete a quote through the bank’s secure site will have to answer just six questions, 

The new process uses available data about the customer and property from a variety of internal and external sources and will pre-populate the application with detail including property construction and size alongside the customer’s previous insurance history. Importantly, simplifying the process of providing accurate information also reduces the risk of a having a home insurance claim rejected.

The introduction of the streamlined quote process is the first major initiative to be launched since Santander and Aviva announced their new strategic partnership in March and is the first of a number of developments planned to bring a real customer focus to Santander’s insurance products and services.

Richard Al-Dabbagh, Head of Insurance at Santander UK, said: “By removing a significant number of questions from the application process we have transformed the customer journey by not only saving customers time, but also removing concerns customers have about providing the right answers.  Through our partnership with Aviva, we are now able to help customers get a home insurance quote in as much time as it takes to make a cup of tea.”

The quote process is delivered with Santander’s new Home Insurance product which comes in two cover levels ‘Classic’ and ‘Plus’.  Classic provides customers with buildings cover up to £500,000 and contents up to £50,000, while the Plus option provides unlimited buildings and contents cover.  Both options are Defaqto star-rated and come with a range of benefits including: no fees for paying monthly, amending cover mid-term or cancellation and; 2% cashback for customers paying their premiums from selected Santander current accounts.


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Santander UK is a financial services provider in the UK that offers a wide range of personal and commercial financial products and services. At 30 June 2020, the bank had around 23,000 employees and serves around 14 million active customers, via a nationwide branch network, telephone, mobile and online banking. Santander UK is subject to the full supervision of the Financial Conduct Authority (FCA) and the Prudential Regulation Authority (PRA) in the UK. Santander UK plc customers’ eligible deposits are protected by the Financial Services Compensation Scheme (FSCS) in the UK.

Banco Santander (SAN SM, STD US, BNC LN) is a leading retail and commercial bank, founded in 1857 and headquartered in Spain. It has a meaningful presence in 10 core markets in Europe and the Americas, and is one of the largest banks in the world by market capitalization. Its purpose is to help people and businesses prosper in a simple, personal and fair way. Santander is building a more responsible bank and has made a number of commitments to support this objective, including raising over €120 billion in green financing between 2019 and 2025, as well as financially empowering more than 10 million people over the same period. At the end of the first half of 2020, Banco Santander had more than a trillion euros in total funds, 146 million customers, of which 21.5 million are loyal and 40 million are digital, 11,800 branches and 194,000 employees.

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