Financial readiness programme for women of colour
Supporting women of colour in business
We know that women of colour face additional challenges in business, and we’re committed to supporting female entrepreneurship by improving women’s access to the advice, resources and finance options needed to start and grow a business.
That’s why we partnered with PRECIOUS – a digital platform, network and resource for women of colour led by Foluke Akinlose MBE – to research the challenges and achievements of female entrepreneurship and women business leaders from underrepresented groups.
You can read more about the outcomes of the research and our commitments to addressing the findings in our Supporting women of colour in business article.
Why did we launch these resources?
Financial Readiness is a business support programme for UK-based future or current businesses founded and/or led by women of colour. It’s fully funded by Santander and delivered in partnership with UpSkill Digital. Our aim is to support women of colour entrepreneurs in gaining the knowledge and confidence needed to thrive in their business journey.
The support available focuses on the following topics:
- Access to finance can make a big difference to a business’s potential growth. We know this a particular problem for women of colour due to the difficulty in applying for finance and poor treatment by financial institutions. This means that external finance is often not even seen as an option. We want to help build your knowledge and confidence in looking for, applying for, and managing business finance.
- Financial education from early on in life has an impact on how individuals approach business decisions and assess financial risk. We know many women of colour don’t benefit from access to generational wealth and may not have a family history of investing and entrepreneurship. We want to demystify the language used around finance and give you the confidence to discuss business finance more openly.
- Support at key life and business stages is key to overcoming challenges. Our female business owners told us that support for businesses is often targeted for start-ups and/or focussed on people under 30, so it wasn’t available when they needed it most. That’s why we designed this course for women who are already trading and are ready to take the next step.
- Relatable role models and a network of trusted peers can be essential in giving you the confidence to make ambitious choices. During a series of workshops you’ll be able to connect with women like you and hear the personal stories of other women’s experiences of business finance.