- Applications for the Santander X UK Awards 2025 are now open.
- Now in its 15th year, Santander’s annual entrepreneurship awards have provided over £1.1 million in funding and support to thousands of UK businesses to date.
- New SME category this year provides support for even more businesses across the UK, at a time when Santander research shows that business confidence has dipped, with confidence in growth dropping to 70% from 74% since autumn 2024.1
- Last year, Santander saw more than 850 university and start-up businesses apply for the awards, covering a range of industries including healthcare, sustainability, AI and tech.
Santander is offering early-stage startups and small and medium-sized enterprises (SMEs) across the UK the opportunity to win a share of £135,000 in funding and business support through the Santander X Awards.
The Santander X UK Awards is one of the UK’s largest early-stage business pitching competitions, having provided over £1.1 million in vital funding and business support to thousands of UK businesses to date.
This year the competition has three categories to support businesses at critical points in their business journey:
- University: for new businesses looking to launch
- Startup: for early-stage businesses looking to grow
- SME: for growing businesses looking to scale
150 businesses (50 per category) will be shortlisted by 1 September. The shortlisted businesses will join a series of online pitch workshops. All 150 businesses will then pitch through a series of online and in-person pitching heats to select the final nine (three per category). On 13 November, the 9 finalists will pitch live at the National Final at Unity Place (Santander UK headquarters in Milton Keynes) to a high-profile panel of judges, including Mike Regnier, Santander UK Chief Executive.
The nine winners (three per category) will win a share of £135,000 in funding and secure an automatic place in the Santander X Global Awards, the bank’s international entrepreneurship competition, where they will have the opportunity to compete against some of the best early-stage startups from across Europe and Latin America in Spring 2026.
Mike Regnier, CEO, Santander UK said: “The Santander X UK Awards are back – and this year with a brand new category, opening the competition up to small and medium-sized enterprises (SMEs). At a time where business confidence has been hit by global economic uncertainty, the X Awards offers a unique opportunity for entrepreneurs to come together, develop important business skills, and be in with the chance of winning vital funding. We are proud to celebrate 15 years of championing entrepreneurs and supporting hundreds of UK businesses each year through the Santander X Awards programme. If your business is disruptive with the ability to grow or scale, look no further and apply today.”
Sarah Bailey, Founder of Even, and Santander X Awards 2024 Winner said: “We first participated in the Santander X Awards in 2022 and loved the pitch training and community of founders so much, we returned in 2024 - and won! I highly recommend applying to any early-stage founders. The visibility and network has been exceptional, and the Santander X team have been incredibly generous with creating opportunities for Even.”
For more information, and to apply to enter the Santander X UK Awards 2025, visit Santander's website.
Applications close on 16 July 2025.
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Notes to editors
Santander UK is a financial services provider in the UK that offers a wide range of personal and commercial financial products and services. At 31 December 2024, the bank had around 18,000 employees and serves around 14 million active customers, including 7 million digital customers via a nationwide branch network, telephone, mobile and online banking. Santander UK is subject to the full supervision of the FCA and the PRA in the UK. Santander UK plc customers’ eligible deposits are protected by the FSCS in the UK.
Banco Santander (SAN SM, STD US, BNC.LN) is a leading commercial bank, founded in 1857 and headquartered in Spain and one of the largest banks in the world by market capitalization. The group’s activities are consolidated into five global businesses: Retail & Commercial Banking, Digital Consumer Bank, Corporate & Investment Banking (CIB), Wealth Management & Insurance and Payments (PagoNxt and Cards). This operating model allows the bank to better leverage its unique combination of global scale and local leadership. Banco Santander aims to be the best open financial services platform providing services to individuals, SMEs, corporates, financial institutions and governments. The bank’s purpose is to help people and businesses prosper in a simple, personal and fair way.